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Social Media Strategy : Marketing, Advertising, and Public Relations in the Consumer Revolution, Paperback by Quesenberry, Keith A., ISBN 1538101351, ISBN-13 9781538101353, Brand New, Free shipping in the US Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students.
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Guarantee | eBay Money Back Guarantee |
Condition | Brand New |
Book Title | Social Media Strategy : Marketing, Advertising, and Public Relati |
ISBN | 9781538101353 |
Subject Area | Computers, Language Arts & Disciplines, Business & Economics |
Publication Name | Social Media Strategy : Marketing, Advertising, and Public Relations in the Consumer Revolution |
Publisher | Rowman & Littlefield Publishers, Incorporated |
Item Length | 10 in |
Subject | Marketing / General, Communication Studies, Web / Social Media, E-Commerce / Internet Marketing |
Publication Year | 2018 |
Type | Textbook |
Format | Trade Paperback |
Language | English |
Item Height | 0.5 in |
Author | Keith A. Quesenberry |
Features | Revised |
Item Weight | 20.5 Oz |
Item Width | 6.9 in |
Number of Pages | 376 Pages |
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