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Social Media and the Islamic State: Can Public Relations Succeed Where

This book examines how social media has transformed extremist discourse. Drawing on ISIS and their sophisticated use of social media platforms and PR concepts, it explores the ways in which the outfit was able to recruit, mobilise and spread fundamentalist propaganda in regions where it had little physical presence. One of the first studies to draw a link between international diplomacy, the rise of fundamentalism and public relations, this book will be of great interest to scholars and researchers of defence and strategic studies, especially those working on ISIS propaganda, Middle East Studies, media studies, digital humanities, communication studies, public relations and international relations, as well general readers.

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ConditionBrand New
EAN9780367188160
UPC9780367188160
ISBN9780367188160
Book TitleSocial Media and the Islamic State: Can Public Rel
Item Length23.1 cm

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