Speak Like a CEO: Secrets for Commanding Attention and Getting Results by Suzann

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Award-winning news anchor Suzanne Bates's popular guide to business communication is now in paperbackDuring her 20 years in broadcasting, Suzanne Bates conducted more than 10,000 interviews with business leaders, politicians, and celebrities at their best and worst. She knows what it communicating under pressure is all about. Speak Like a CEO shows business professionals of all levels that clear, confident communication a skill anyone can master.  The book provides a step-by-step model for overcoming pressure to deliver a powerful message with a relaxed, comfortable style. It covers how to own the room, tell the story, keep audiences engaged, handle difficult conversations, ace media interviews, and field questions like a pro.  You'll come away with everything you need to ace the most challenging situations, including speeches, presentations, media interviews, Q&A sessions, business meetings, and public debates.

FORMATPaperback LANGUAGEEnglish CONDITIONBrand New Author Biography

Suzanne Bates is an executive coach, author, speaker, entrepreneur, and former award-winning television news anchor. As president and CEO of Bates Communications, she shows leaders how to get business results through better communication.

Table of Contents

Preface to the Paperback EditionPreface to the Hardcover EditionAcknowledgmentsIntroductionPart 1: The Secrets: What CEOs and Leaders Know1. What It Means to Speak like a CEO (the Ones You Really Admire)2. Eight Secrets of Successful CEOs and Leaders Who Speak Well3. You're as Good as You Decide to Be4. What You Can Learn from Ten Thousand Leaders and Working on TV for Twenty Years5. the Eight Most Frequent Mistakes People Make in Front of Crowds and Cameras6. The Authenticity Gap: Why the Real You Must Shine Through7. Taking Stock: How Do Your Skills Add Up?8. Creating a Plan: Leaders Know It's the Way to Get Farther, FasterPart 2: The Situations: A Survival Guide for the Events Where You Must Speak and Be Great9. Speeches10. Presentations11. Q&A Sessions: Thinking on Your Feet12. Media Interviews13. Leading Meetings14. ConversationsPart 3: The Strategies: Become a Great Speaker by Making a Plan and Working It15. Ten Things You Can Do to Guarantee Success16. Five Coaching PlansAppendix A: ChecklistsAppendix B: Frequently Asked QuestionsAppendix C: Resources and Recommended ReadingAppendix D: Communication and LeadershipAppendix E: The Gettysburg Address: Abraham LincolnIndex

Details ISBN1260117480 Author Suzanne Bates Year 2017 ISBN-10 1260117480 ISBN-13 9781260117486 Format Paperback Country of Publication United States DEWEY 658.452 Pages 240 Publisher McGraw-Hill Education Imprint McGraw-Hill Education Place of Publication OH Language English UK Release Date 2017-12-31 Publication Date 2017-12-31 AU Release Date 2017-12-31 NZ Release Date 2017-12-31 US Release Date 2017-12-31 Audience General We've got this

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