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Research Methods for Everyday Life - 9780470343531

ISBN-13: 9780470343531, 978-0470343531. Throughout the book, the authors provide vivid and engaging examples that reinforce the reading and understanding of social science research. Format: Paperback.

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Book Title	Research Methods for Everyday Life
ISBN	9780470343531

Research Methods for Everyday LifeBlending Qualitative and Quantitative ApproachesAuthor(s): Scott W. VanderStoep, Deidre D. JohnsonFormat: PaperbackPublisher: John Wiley & Sons Inc, United StatesImprint: Jossey-Bass Inc.,U.S.ISBN-13: 9780470343531, 978-0470343531Synopsis

This book offers an innovative introduction to social research. The book explores all stages of the research process and it features both quantitative and qualitative methods. Research design topics include sampling techniques, choosing a research design, and determining research question that inform public opinion and direct future studies. Throughout the book, the authors provide vivid and engaging examples that reinforce the reading and understanding of social science research. "Your Turn" boxes contain activities that allow students to practice research skills, such as sampling, naturalistic observation, survey collection, coding, analysis, and report writing.

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