The Nile on eBay Handbook of Research on International Travel Agency and Tour Operation Management by Mohinder Chand Dhiman, Vinay Chauhan
Presents the latest methodologies, tools, models, and theories regarding tourism development and sustainability in order to promote, manage, and maximize the profitability potential of travel agencies and tour operation services. The book features research on topics such as e-marketing, medical tourism, and online travel.
FORMATHardcover LANGUAGEEnglish CONDITIONBrand New Publisher Description
Changes within the travel industry, such as globalization, consumerism, and advancements in technology, have transformed travel agencies into highly competitive businesses. To remain successful, new business approaches and models must be created in the global tourism and hospitality industry. Travel companies continue to expand their businesses in different countries and seek to collaborate with international entrepreneurs, developing the need for cross-cultural strategies and policies. As travel agencies flourish, identifying these business practices is necessary for these organizations to obtain a competitive management model at the global level.The Handbook of Research on International Travel Agency and Tour Operation Management gathers the latest methodologies, tools, models, and theories regarding tourism development and sustainability into one comprehensive reference source in order to promote, manage, and maximize the profitability potential of travel agencies and tour operation services. Featuring research on topics such as e-marketing, medical tourism, and online travel, this book provides travel agents, managers, industry professionals, researchers, academics, and students with the necessary resources to effectively develop and implement organizational strategies and models.
Details ISBN152258434X Pages 360 Publisher IGI Global Year 2019 ISBN-10 152258434X ISBN-13 9781522584346 Format Hardcover Place of Publication Hershey Country of Publication United States Edited by Vinay Chauhan Affiliation University of Jammu India Series Advances in Hospitality, Tourism, and the Services Industry Imprint IGI Global DEWEY 338.4791 Author Vinay Chauhan Language English DOI 10.4018/978-1-5225-8434-6.ch001 AU Release Date 2019-05-31 NZ Release Date 2019-05-31 UK Release Date 2019-05-31 Publication Date 2019-04-30 Audience Professional & Vocational US Release Date 2019-04-30 We've got this
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