Handbook of Research on Advocacy, Promotion, and Public Programming for Memory I

The Nile on eBay   Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions by Patrick Ngulube

Presents research on emerging strategies such as advocacy, outreach, marketing, and public programming to promote memory institutions and engage the community. The book highlights topics including customer service solutions, social media, and collection development strategies.

FORMATHardcover LANGUAGEEnglish CONDITIONBrand New Publisher Description

Memory institutions such as archives, libraries, and museums collect, arrange, describe, and preserve their collections and holdings in order to make them accessible to the community. However, these institutions remain underutilized and are struggling to raise awareness of their existence and attract users and funders.The Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions is a collection of innovative research on emerging strategies such as advocacy, outreach, marketing, and public programming to promote memory institutions and engage the community. While highlighting topics including customer service solutions, social media, and collection development strategies, this book is ideally designed for heritage management and information professionals, curators, museum management, archival specialists, librarians, policymakers, researchers, and academicians.

Details ISBN1522574298 Pages 450 ISBN-10 1522574298 ISBN-13 9781522574293 Format Hardcover Series Advances In Public Policy And Administration Imprint IGI Global Place of Publication Hershey Country of Publication United States Edited by Patrick Ngulube DEWEY 352.745 Language English DOI 10.4018/978-1-5225-7429-3.ch001 AU Release Date 2019-01-11 NZ Release Date 2019-01-11 UK Release Date 2019-01-11 Author Patrick Ngulube Publisher IGI Global Year 2019 Publication Date 2019-01-30 Audience Tertiary & Higher Education US Release Date 2019-01-30 We've got this

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